source : https://socentindo.wordpress.com/2011/11/30/community-based-tourism-in-waerebo-flores/
How is the way of travelling changing in the nowadays
context? And how is it associated with the idea of improving communities?
For you
wanderers and explorers, I am pretty sure that you have the thought that there
are many ways to experience the world. As an ultimate traveler, you tend to
find ways to be connected with the people that you meet at your destinations, as
well as the surroundings. You will make the best of your time and money to gain
as much experience as possible. Travelling is not just a means of leisure, but
also a means of exploring local cultures, food, history, landscapes, etc
For us millennials, travelling has becoming something that is incorporated to
our lifestyle. Travelling is somewhat the catharsis media of the buzzing routines
millennials tend to have. We realize the importance of taking our time offs and to keep exploring. On the other hand, there are some people who
are dedicating themselves freely, and took the opposite approach. Out there,
there are individuals who directly took part as catalyst, entrepreneurs, agent
of change that promotes tourism in many different ways. With their creativity, these people
offers new ways of travelling to the
emerging market, while on the other hand also engaging
and collaborating with the local community to help improve their lives.
We see this
growing trend of travelling,
particularly among youngsters in Indonesia. If you look closely, what is
there to miss? Our nation has some of the most beautiful landscapes in the world. And on top
of that, given thousands of islands that existed in this nation, there are many
settings and cultures that could be explored. Given these potentials, it is not
too vague to say that tourism is a promising industry that is worth to be
explored. With their entrepreneurial mindset, some people took the chance to
create something out of it. One example that I am going to emphasize in this
writing is the concept of community based tourism.
Community based
tourism allowed local residents (often rural, poor, and economically
marginalized) to develop strategies and plans to promote the local potentials
by inviting tourist to visit their communities. This will includes activities
such as organizing festivals, providing homestay, as well as marketing products
of artisan goods. This system allows residents to earn income as land managers,
entrepreneurs, service, etc. On the consumer side, community based tourism
allows tourist to discover local habitats and wildlife, as well as knowing more
about traditional cultures, rituals, and wisdom.
Kampung Wisata Mola is one example of community based tourism implemented in
Wakatobi, Sulawesi. The idea of this project is to develop an ecotourism that
allows the establishment of sustainable socio-cultural interaction. Wakatobi
has one of the richest underwater life in the world which attracts thousands of
tourist coming to experience it. With quite a number of visitors coming, the
local community who established Kampung Wisata Mola are findings ways for
visitors to also experience their majestic local culture in various ways, such
as tasting local culinary, introducing the Bajo star telling tradition, and let tourists to have hands on experience being a traditional Bajo fisherman.
The concept of
community based tourism somewhat contribute in offering new ways of travelling
and exploring and empowering communities at the same time. These two
ingredients are important in creating a sustainable social enterprise, where in the
bigger context, business and development are also shifting to a more impactful and environment friendly causes. Community
based tourism may be small business
units which contribute in creating new employment opportunities in communities. Specifically, this
system also allows the transfer of knowledge, as well as exchange of ideas and experiences
between tourist and the local people. If managed properly, these advantages
will enhance growth as both sides gain new perspectives, skills, and knowledge
from the process.
So, are you on board?
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